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1980s and 1990s

The Secret

The 1980s and 1990s mark the period in which visualization moved, in the book’s account, from the Apollo program into Olympic preparation. Denis Waitley describes this transfer as a practical demonstration of how imagined action can be trained as though it were already physical action, making the period important to the book’s larger claim that thought, feeling, and material results are linked.

From Spaceflight to Athletic Training

Waitley says that he took the visualization process from the Apollo program and instituted it in the Olympic program during the 1980s and 1990s. The method was called Visual Motor Rehearsal. Its significance lies in this change of setting: a process associated with highly demanding spaceflight was adapted for athletes preparing for competition, turning visualization into a repeatable training practice rather than leaving it as an abstract spiritual exercise.

The Body’s Response to Imagined Action

The book describes Olympic athletes who ran their events only in their minds while connected to sophisticated biofeedback equipment. The same muscles fired in the same sequence during the imagined race as during the race on the track. This comparison is used to argue that the mind does not distinguish between actually performing an action and practicing it vividly in imagination. Visualization therefore appears not merely as a picture held in consciousness but as a rehearsal that recruits the body’s physical patterns.

Connection to the Book’s Creative Process

The period supplies an empirical-looking illustration for the book’s broader teaching that visualization generates the thoughts and feelings of already possessing a desired result. Elsewhere, the text explains visualization as focused thought in pictures whose emotional force is treated as a signal returned by the law of attraction. Waitley’s Olympic example gives that principle a concrete sequence: mental rehearsal precedes bodily performance, and familiarity with an achievement in the mind is presented as preparation for reaching it in the body.

Narrative and Thematic Significance

The reference to the 1980s and 1990s is brief but structurally important. It connects a modern institutional practice to the book’s recurring stories of deliberate focus, including the young man who imagined a specifically marked feather, Colin’s wish to avoid lines at Epcot, and John Assaraf’s long-term use of Vision Boards. Across these examples, imagination is framed as an active procedure that shapes expectation and conduct. The Olympic application strengthens that recurring motif by showing visualization operating through muscle sequence and training, not only through hope or symbolic imagery.